Amazon Prime Day: More Than 100 Million Products Sold Over 36 Hours

A record number of brown Amazon boxes will be landing on doorsteps this week

A record number of brown Amazon boxes will be landing on doorsteps this week

Prime Day is one of Amazon's most important days of the year, when it hosts Black Friday-like deals in the middle of July.

Online shoppers purchased more than 100 million products worldwide during Inc's (AMZN.O) annual Prime Day sale this week, despite glitches on its mobile app and websites that prevented several customers from placing orders.

In Spain, the demonstrators marched under the banner, 'Amazon En Lucha, ' also the name of the group organizing the walkout at the company's fulfillment center just outside the Spanish capital of Madrid.

While Amazon doesn't disclose sales figures for Prime Day, Deborah Weinswig, CEO of Coresight Research, had estimated before it began that it will generate $3.4 billion in sales worldwide, up from an estimated $2.4 billion a year ago.

One reason for the increased revenues might have been their expanded audience: Amazon noted that it was the first year Australia, Singapore, Netherlands and Luxembourg were able to participate in the sale.

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Two companies acquired by Amazon also saw big Prime Day sales: Ring, the video doorbell maker, had its biggest day ever on Amazon on Monday, as its Video Doorbell Pro sold out; and savings by Prime Members at Whole Foods Market reached into the millions of dollars, the company said.

Earlier this year, Amazon CEO Jeff Bezos revealed that the company has more than 100 million paid Prime members.

E-commerce analysts are expecting Amazon Prime Day 2018 to be the most popular online sales day for Amazon this year.

"We've seen a 55% lift in online sales YoY over the course of Prime Day for large retailers - massive growth that we attribute to shoppers making purchases online with a variety of retailers". Perhaps more importantly, though, was the surge in Prime membership. Target said July 17 was the highest single day of traffic and sales of 2018.

The glitches had some Amazon Prime customers threatening to quit the premium service. At best, some Prime members found humor in the canine photos, but other shoppers were justifiably less amused they couldn't start bargain-hunting.

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This year was also the first Prime Day since Amazon acquired Whole Foods for $13.7 billion last June.

These price matching options for Prime Day can help you get the best deals locally, and even save on items already bought with price adjustment policies in stores near you.

Though only available to United States consumers, Amazon offered savings at Whole Foods Market during Prime Day, with the best-selling item being organic strawberries.

But there's a catch - the sale is available only to Amazon Prime members.

Amazon Prime Day is finally here with wow-worthy deals.

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Analysts have noted that Australians were slow to embrace Amazon after it launched previous year, citing a large gap between expectation and reality on price, range and delivery costs.

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